PRODUCT RELEASES Culprit Lures 
NEW New & Improved Culprit Blades Culprit Blades are perfect for cutting today's tough braided fishing lines. This "must-have" tool easily and safely cuts the thinnest of braided fishing lines, the ones other scissors won't - as close as 1/8" to the knot. The extra large, comfort-fit handles work for right- or left-handed anglers and the stainless steel blades resist water corrosion. The blunted ends and squared edges of the blades keep anglers safer in any situation.
A convenient 36-inch lanyard is included, and the first-ever feature, a "guillotine-notched" blade, allows anglers to cut monofilament line too. Simply place the mono line in the blade's "notch" to prevent the line from sliding down the scissor's blades when cutting. Additional information on the Culprit Blades and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421. 
NEW Culprit Prism Popper Featuring a high-flash prism finish and hand-tied attractor tail, the Culprit Prism Popper provides the flash AND splash to attract more strikes. Available in Gamefish and Panfish series, #6 or #2 hook size, and two groups of three color combinations packaged in a 3- count clam pack.
Additional information on the Prism Popper and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421.

NEW Culprit Goby Replacement Jigheads Culprit now offers a full compliment of replacement jigheads that match the original lure colors and are sold separately. The Culprit Great Lakes Goby is a finely detailed lure that closely mimics a live Goby both in shape and color. Available in solid soft- plastic bodies or body with matching jighead combinations and now with the replacement jighead offering. The replacement jigheads are packaged in 3-count zip bags. Color selections include: Golden Goby, Green Goby, Baby Goby, Bronze Goby, Green Olive, Leopard Frog, Smoke Purple Flake Pearl Shad, Natural Over Blue and Brown Goby. Additional information on the Culprit Goby Replacement Jigheads and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421.

Culprit Spinnerbait The Culprit Spinnerbait features high-turbulence, super-flash blades, live-action skirt and razor-sharp hooks for a true fish-attracting action to entice aggressive strikes. These lures are offered in weights 1/8-oz. "mini," 1/4-oz. and 3/8-oz. Colors include White, Chartreuse, Chartreuse White and Fire Tiger. Packaged in 1-count clam packs.
Additional information on the Spinnerbait and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421.
Culprit “Buzzkill” Buzzbait The Culprit “Buzzkill” buzzbait features high-turbulence, super-flash buzz blades, live-action skirt and razor-sharp hooks. These lures are offered in weights 1/4-oz. and 3/8-oz. Colors include White, Chartreuse, Chartreuse White and Fire Tiger. Packaged in 1-count clam packs.
Additional information on the “Buzzkill” buzzbait and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421.
Culprit - Crappie Baits 
NEW Culprit Crappie Jigheads Culprit announces the partnership of Steve Deason and his "Champions Choice" mini-jigheads for Crappie. These specialty jigs were specified by Deason and help prevent line twists and headspin. The jigheads work well with a wide range of soft-plastic lures and help the lures run smoothly and "cut" accurately for better bait presentation. Packaged in 10-count packs and available in three weight selections, including; 1/16-, 1/32- or 1/48-oz. Colors options include Black, Chartreuse, Green, Orange, Pink, Purple, Red and White. Additional information on the "Steve Deason's Champions Choice Jigheads" for Crappie and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421.

Paddle Tail Minnow The Culprit Paddle Tail Minnow is the latest addition to the company's lures geared toward the crappie market. This 2.5-inch bait features a "kicking" paddle tail and detailed scales and fins on the body. This bait is available in 12-count, tamper-evident clam packs and the following six colors: Black Shad, Chartreuse Shad, Ice Blue Shad, White, Firecracker and Chartreuse Silver Flake.
Additional information on the Culprit Paddle Tail Minnow and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421.
Crappie Rig The Culprit Crappie Rig features 2 fine-wire extensions that allow two grub bodies to swim independantly while suspended over structure or slowly trolled over submerged vegetation. The rig is packaged in 1-count resealable bag with two Culprit Tassel Tail Grub bodies.
Additional information on the Culprit Crappie Rig and on other Culprit products can be found at www.culprit.com or call 1-888-252-7421.
RipTide Saltwater Lures NEW RipTide Curtailer The 4-inch "Curtailer" has a lifelike shad body, ultra-kick tail and unique color combinations that are sure to catch the attention of in-shore saltwater gamefish!
The Curtailer is packaged in 10-count re-sealable packs and in the following color selections: Black Shad, Electric Chicken, Fire Tiger, Candy Corn, Sand, Clear Red Flake, Blue Back/Pearl Belly, Green Back/ Silver Belly, Nite Glow and Chartreuse Silver Flake. Additional information on the RipTide Curtailer and on other RipTide products can be found at www.riptidelures.com or call 1-888-252-7421.
NEW RipTide Mud Minnow Replacement Jigheads RipTide now offers a full compliment of replacement jigheads that match the original lure colors and are sold separately. The RipTide Mud Minnow is a finely detailed lure that closely mimics a live saltwater Mud Minnow both in shape and color. Available in solid soft-plastic bodies or body with matching jighead combinations and now with the replacement jighead offering. The replacement jigheads are packaged in 3-count zip bags. Color selections include: Opening Night, Golden Mud Minnow, Green Mud Minnow, Baby Mud Minnow, Bronze Mud Minnow, Cajun Croaker, Killifish, Rootbeer Gold Shad and Gold 'n Glow. Additional information on the RipTide Mud Minnow Replacement Jigheads and on other RipTide products can be found at www.riptidelures.com or call 1-888-252-7421.
RipTide Conley Grub Featuring double-tail action, the Conley Grub has the perfect balance in the water and provides plenty of kicking action. It also features contrasting tail and body color combinations for catching sight-feeding fish. This 4-inch bait is available in 6-count resealable bags and seven color combinations, including: Glow Firetail, Natural/Chartreuse Tail, Natural/Firetail, Rootbeer/Glow Tail, Rootbeer/Chartreuse Tail, Smoke/Chartreuse Tail and Glow/Chartreuse Tail. Additional information on the RipTide Conley Grub and on other RipTide products can be found at www.riptidelures.com or call 1-888-252-7421.
RipTide Screw Lock Jigs Easy to rig, this specialty jighead "screw locks" soft-plastic bodies on, even through thick vegetation over the flats. It also helps the plastic lure stay on longer after numerous fish catches as compared to standard jigheads. Available in red, 4-count resealable bag, also 1/16-, 1/8-, 1/4- and 3/8-oz. weights.
Additional information on the RipTide Screw Lock Jigs and on other RipTide products can be found at www.riptidelures.com or call 1-888-252-7421.
RipTide Mud Minnow The RipTide Mud Minnow is a finely detailed lure that closely mimics a live saltwater Mud Minnow both in shape and color. Available in solid soft-plastic bodies or body with matching jighead combinations. The solid-body Mud Minnows are packaged 10-count in a resealable bag. The jighead/soft body combinations are available in 3-count body/ 1-count matching jighead in card pack. Matching jighead (3-count) replacement packs are available. The RipTide Mud Minnow colors are: Opening Night, Golden Mud Minnow, Green Mud Minnow, Baby Mud Minnow, Bronze Mud Minnow, Cajun Croaker, Killifish, Rootbeer, Gold Shad and Gold 'n Glow.
Additional information on the RipTide Mud Minnow and on other RipTide products can be found at www.riptidelures.com or call 1-888-252-7421.
RipTide Realistic Shrimp Tail Colors The RipTide Realistic Shrimp is now available in six new contrasting body and tail color combinations. This 3.5-inch bait is packaged in both 6-count resealable clam packs, and a three-bait/one-jighead card pack. The new tail color combinations include: Glow/Firetail, Natural/Chartreuse Tail, Natural/Firetail, Rootbeer/Glow Tail, Rootbeer/Chartreuse Tail and Glow/Chartreuse Tail.
Additional information on the RipTide Realistic Shrimp Tail Colors and on other RipTide products can be found at www.riptidelures.com or call 1-888-252-7421.
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